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THE INDIAN ENTERTAINMENT INDUSTRY- a perspective |
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Smart Facts - The Indian M&E industry stood at INR 584 billion in 2008, a growth of 12.4 percent over the previous year Over the next five years, the industry is projected to grow at a CAGR of 12.5 percent to reach the size of INR 1052 billion by 2013.
(Source – FICCI Frames 2009).
Number of single screen theatres - 13,000 approx
Number of multiplex screens - 425 approx.
Filmed Entertainment Industry - Estimated at INR 117 billion in 2010; expected to more than double by 2013.
Domestic Box Office Market - Estimated at INR 84 billion in 2010; projected to grow to INR 119 billion by 2013.
Home Video Market - Estimated at INR 11 billion in 2010; projected to grow to INR 16 billion by 2013.
Shree Ashtavinayak Cine Vision Limited operates in one of the largest markets for films in the world with around 1100 films being produced every year. It is currently worth about INR 117 billion in 2010 and expected to more by 2010. Indians love to watch movies and this is seen by the increasing number of people who come to the theaters: (SOURCE The Indian Entertainment and Media Industry, Unravelling the potential by FICCI and Price Waterhouse Coopers).
Over the years a lot of changes have been seen in the Indian film industry and these changes have positively affected the players in the value chain-producers, Distributors and Exhibitors. There is increased support from the banks and Financial institutes which have furthered the growth of multiplexes. The quality of movies made has improved and thus leading to an increase in collection in overseas market. Over the past couple of years the business of film making had changed due to corporatization, increasing production costs, spiraling actor fees and high acquisition costs for content.
Over the years the number of films have also increased and currently around 250-300 Hindi films are produced every year. So over all around 1000-1100 films are made. The reason for the same is because entertainment has become very important in people’s life. It can be any form of entertainment that is Films, Radio, Television, mobiles, Games etc. Film Industry is one of the fastest growing Industry and it will perhaps never decline and will always have an upward growth.
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